A new editor for products, collections, pages and blog posts. It is split into Search appearance (page title, meta description, focus keyword, URL handle and a Google preview), Title and description, Images and FAQ. Each section has an "Improve with AI" button, each field has "Write with AI" or "Rewrite with AI", and "Improve all with AI" in the header runs in the background with a stop button. Anything the AI wrote is marked in blue with an "AI generated" badge, and nothing is written to Shopify until you click Save.

Every item now has an SEO score from 0 to 100, built from Search, Content and Media, with a trend chart. History lists every saved version, marks the current one, and lets you restore an earlier version.

New SEO lists with a tab for each content type, filters for items that need attention or have AI suggestions waiting, and page numbers. Select several items and click "Improve with AI" to see an itemized credit cost first, then go through the results one by one and save or discard each. A create button on each tab opens the matching "new" page in Shopify admin.

Site audit is now one report across Content, Crawling and AI discoverability, with a weighted Site health score. A "Fix next" list puts the most useful fixes first, and each area has its own page. You can also see what was resolved since the last check and look back through previous runs. The audit spots password-protected stores and guides you through fixing robots.txt problems. It is free on every plan and runs every Sunday.

AI visibility has its own page in the menu. Track up to 25 shopper questions, or start from questions Seokai suggests from your catalog. Each question is checked in ChatGPT with web search, and the result shows whether your store was recommended with a link, mentioned, or not picked. Each question also has "How to get picked" advice and a timeline showing when your fixes started to pay off. Checks can run weekly on a schedule. Paid plans see who AI picked instead for each question, and Scale and Enterprise get the full leaderboard.

Social posts has its own page. Pick a product, a collection or a topic, choose a goal such as a new arrival or a sale, and get one draft each for Instagram, Facebook, X and LinkedIn in a single run, sized to each network's length limit. Make a caption shorter or more playful, add emoji, rewrite it, or go back to the previous version for free. Attach a product photo and save drafts to copy later. Each post costs 0.25 credits.

Bulk update now covers products, collections, pages and blog posts. Choose what the AI writes (search appearance, title and description, alt text or FAQ), then choose to review every change, save automatically, or review a sample of 20 first. Set a credit cap, queue a run until your credits renew, pause it, and undo one item or the whole run. Items that already pass are skipped at no charge, suggestions that would lower a score are dropped, and you get an email when the run finishes. Available on Growth and above.

The Images page was rebuilt. It shows how heavy each image is and how much it could save, and a free dry run gives you a before and after preview. Pick a compression level and a resize option, then let batches run in the background with no 10-image limit. You are only charged for images that get at least 10% lighter, and collection and blog post images can now be optimized and restored too.

A new Plans and credits page with usage rings, a daily credit chart, advice on whether your plan fits your usage, and a side-by-side plan comparison. A credits button on every page shows your balance, warns you when credits run low, and lets you buy a pack without leaving the page you are on.

Statistics was rebuilt around what changed in the last 7, 30 or 90 days or all time: how much your store score moved, items improved, issues fixed and time saved. The score chart marks when changes happened, credits are broken down by feature, and the activity log can be filtered, searched and exported to CSV.

A Weekly reports page lists every report Seokai has sent, with the full detail for each, a way to view the email, and a button to send yourself a test.

Shopify Sidekick can now answer more questions about your store: a Seokai overview, the top issues from your latest audit, and an AI visibility summary on paid plans. Answers link back to the right page in Seokai, and these tools only read your data.

Automation switches now show what each automatic change will cost, and a "Recent automatic changes" feed lists what Seokai did on its own. Automatic changes are saved to History, so you can undo them from the editor.

Optimized images now keep their original file format. Seokai compresses and resizes them, backs up every original, and lets you restore it.

AI-written page titles use natural capitalization and aim for 50 to 70 characters, focus keywords now fit the URL handle, and the AI keeps your product and collection names as they are.

Dates and numbers now follow your language and time zone, and the app loads faster because each language and the text editor only load when you need them.

Social posts that got stuck now time out and can be retried. Creating a redirect that Shopify rejects now shows Shopify's reason instead of failing silently. Restored images stay listed while Shopify processes them, and paging on the Images page works. Section AI buttons show progress and ignore repeated clicks. Images too small to describe are skipped for alt text at no charge.

The tags field and AI tag writing are no longer part of the editor.

Social posts and AI visibility have moved out of the AI tools page into their own menu items. AI tools is now the page for llms.txt and your other AI discoverability files.

Purchased credit packs and reward credits now expire 12 months after they are added to your account, and never before 1 November 2027. Each pack is tracked on its own, and the credits card shows your monthly and purchased credits separately. Expiry dates and an "Expiring soon" badge appear in the app from 1 November 2026, and you will get a reminder email about 30 days before any of your credits expire.

Credits are spent in a fixed order: your monthly plan credits first, then purchased and reward credits, starting with the ones that expire soonest. If a credit pack is refunded, cancelled or declined, its unspent credits are removed.

Changing plans takes effect immediately and no longer adds free credits. Your monthly credits are prorated by the days left in the period, the same way Shopify prorates the price, and what you already used carries over. If credits you already spent are refunded, the amount is taken from your next allowances.

When you cancel a paid plan or uninstall Seokai, the plan stays active until the end of the period you paid for, and then your store moves to the free Explorer plan. Unused days are no longer turned into credits. If you reinstall before the period ends, you keep your plan. While a cancellation is pending, the Plans page shows the date your plan ends and offers a "Resubscribe" button.

The llms.txt check now looks at what your storefront serves at /agents.md, /llms.txt and /llms-full.txt and reports each one separately. Generating a file in Seokai no longer counts as publishing it. The copy-paste theme template now targets agents.md and keeps Shopify's own discovery section. Because the AI readiness score now only counts a file Seokai has actually seen on your storefront, some stores will see that score drop.

Purchased credits were being spent before your monthly allowance, which meant some stores lost credits they should have carried over. The order is fixed and affected balances were repaired. A credit pack purchase that looked successful but added no credits has also been fixed.

Automatic redirects on rename now work. A setup error meant they were not being created at all. They cover products and collections. Pages are not covered, because Shopify does not tell apps when a page's URL changes.

Stores on the free Explorer plan could switch on weekly reports and then never receive one. Weekly reports are part of Growth and above, and the setting is now only available on those plans.

Billing updates from Shopify are now retried if they fail, and a late update can no longer undo a cancellation you already made.

Uninstalls and Shopify's data deletion requests were failing on our side. Some uninstalled stores stayed marked as active, and store data was not deleted when Shopify asked for it. Both now work as intended.

Redirects — a new page for managing your store's 301 redirects without leaving Seokai. Search your existing redirects, create or delete them one by one, or import them in bulk from a CSV using Shopify's own "Redirect from, Redirect to" format. Redirects that Seokai created are badged, so you can always tell them apart from the ones you made yourself.

Automatic redirects on rename — renaming a product or collection in Shopify changes its URL, and the old one starts returning 404 to every link and bookmark pointing at it. Turn this on in Automation and Seokai creates the redirect the moment the handle changes, so the old URL keeps working. Off by default, available on every plan, and while it is off your store sends no extra webhook traffic at all.

Lost URLs — the weekly sitemap check now remembers which URLs your store had last week and flags the ones that have since disappeared. Each is listed with a one-click redirect or an ignore option. If the sitemap itself cannot be read, nothing is flagged, so an outage never produces a false alarm.

Internal links — Seokai's weekly scan finds pages that are related to each other and suggests where to link them. Accept them one at a time from a sidebar card in the product, collection, page and article editors, or work through them in bulk on the new Internal links page. Anchor phrases are quoted from wording your page already uses, so an accepted link is a real link. Accepting costs no credits. Available on Scale and above.

Share of Model — the AI Visibility panel now shows which competitors get cited on your tracked questions, with each one's share of citations, average position and the number of queries they appeared on. The number worth watching is how often a competitor was cited on a question where your store was not. Built from AI visibility runs you have already paid for, so it costs no extra credits. Available on Scale and above.

Competing content — a new tab in Site Audit that flags pairs of your own pages so similar that search engines are likely treating them as the same page. Colour and size near-duplicates are held to a stricter bar than product-versus-collection overlap, because a catalog is supposed to contain near-duplicates and a report full of them is useless. Dismissals stick. Available on Scale and above.

Scheduled AI visibility runs — switch on a weekly automatic run instead of remembering to press the button. The weekly email and each report now carry a run-over-run trend strip so you can see the direction without opening the app.

The Structured Data page has been split into two tabs after merchant feedback that it was one long mixed page. Overview is the status layer: how ready your store is, what is covered, what is still missing. Setup is the action layer: the theme conflict warning and the numbered steps, grouped as one guided flow. Nothing changed about how it works.

The internal links review page now shows real page names instead of internal record IDs, spells out what accepting a suggestion actually does before you do it, and labels the similarity score as "N% related" with an explanation. Rows read as "this phrase will link to that page", so you can tell what you are approving at a glance.

A full copy review of the app rewrote 177 merchant-facing strings in plainer, more direct English, and all 7 non-English locales were brought back in line with it. Several newer screens that were still English-only for translated stores are now fully localized.

New error monitoring across the app's web, background and scheduled processes. Failures that previously only appeared in a log file are now recorded and grouped, so problems get noticed and fixed without waiting for someone to report them.

Saving the auto-redirect setting could fail with a webhook error, which left handle-change redirects unregistered for products and collections as well. The invalid subscription has been removed and each topic is now registered independently, so one bad topic can no longer take the others down with it.

Internal link suggestions that could never be applied. Older suggestions used the target page's title as the anchor phrase, so "Add link" always reported nothing added — the phrase did not exist in the source page. Those suggestions are now retired instead of reappearing forever, and the page only shows suggestions whose anchor is still present in the text. Anchor matching also now copes with bold, italic and other inline formatting inside the phrase.

Pages no longer appear as "100% similar" to themselves in the competing content report, and no longer suggest linking to themselves. Leftover records from an older version of the content-matching pipeline were being counted as separate pages.

Bulk alt text now charges only for the images that actually received usable alt text. A partial failure previously billed for the full requested count.

Re-running the initial import now fills in fields that were left empty the first time instead of skipping the record entirely, which is what left some stores with product descriptions missing.

Hardened two internal endpoints: email notifications are now only accepted from signed requests, and rate limits can no longer be sidestepped by forging forwarding headers. No merchant action needed.

Manual SEO audits now run in the background instead of inside the page request. The audit page shows progress while it works, and stores with large catalogs no longer risk the audit timing out mid-run. Expired internal records are also cleared out daily.

A broad interface polish pass. Bulk update now asks you to confirm the number of products and the credit cost before it runs, support forms keep what you typed if a submission fails, success and error messages read more clearly, and score colors are consistent on every screen. Icon buttons and trend indicators are now readable by screen readers, and the AI-assistant approval screen is translated across all 8 supported locales.

Statistics score tables no longer count archived products, and their columns line up correctly again.

Success confirmations no longer appear in red error styling anywhere in the app, finishing the fix that started with the Settings messages in 1.2.0.

AI-assistant tools now report the correct credit cost for each kind of content — products, collections, pages and articles each have their own price — and accept Shopify IDs in every format an assistant might pass along.

Connect an AI assistant to your store — a new "Connect AI assistant" section in Settings links your preferred assistant to Seokai over the Model Context Protocol (MCP), the emerging standard for connecting assistants to outside tools. Every connection is authorized by you inside the Shopify admin through a secure OAuth handshake and is bound to a single store; connected assistants are listed in Settings and can be revoked there at any time.

Ask your assistant about your SEO — it can run a store-wide SEO audit, check how ready your products are for AI shopping agents, and report your current plan, remaining credits and what each operation would cost before anything is spent. These read-only requests are free and rate-limited.

Let your assistant do the work — it can generate meta titles, descriptions and keywords for up to ten products, collections, pages or articles at a time, write image alt text, and fill in missing product types. Writes use the same generators as the in-app editor and count against the same plan and credit limits, and existing values are never overwritten unless you explicitly ask for it.

A daily credit ceiling for connected assistants — decide in Settings how many credits an assistant may spend per day (10 by default, or 0 to keep the connection read-only). The limit is shown on the approval screen before you connect, so an assistant stuck in a loop cannot burn through a month of credits in an afternoon.

Shopify Sidekick support — Seokai now answers SEO questions inside Shopify's own Sidekick assistant, with a store-wide SEO health snapshot and a worst-first list of products, collections and pages missing meta descriptions. These tools only read: Sidekick reports on your store, it does not change your content.

Promo codes for subscriptions — enter a promo code when you confirm a paid plan and the discount is applied to your recurring subscription price through Shopify billing. The plans page then shows the active discount with a badge, the original price struck through and how many discounted charges remain.

Seokai moved to faster dedicated infrastructure and now lives at app.seokai.ai. Pages load quicker and background work — bulk updates, audits and weekly reports — completes more reliably. Nothing to do on your side; the app opens from your Shopify admin as usual.

Privacy purging now covers more of your data. Support tickets and the stored content Seokai uses for internal linking and similarity matching are deleted when you uninstall or file a data-deletion request, and internal support alerts no longer include the contents of your ticket.

Monthly usage and credit allowances now reset reliably at the start of each billing period. Previously, on some plans the usage window could stay tied to your first period, causing "limit reached" messages even after a new period had begun. Affected stores reset automatically — no action needed.

Migrated to Shopify's token-exchange install flow and short-lived, auto-refreshing access tokens in place of long-lived ones, tightening the security of Seokai's connection to your store and aligning with Shopify's upcoming token requirements. Existing stores migrate automatically — no reinstall or re-approval needed.

AI Visibility tracker — a new page where you track the questions shoppers ask AI assistants and see whether your store is mentioned or cited in the answer. It runs live web searches, so results reflect what ChatGPT-style assistants say today, with engine support designed to expand to Perplexity and Gemini.

AI Visibility trends and product citations — see how your visibility changes run-over-run, and whether an AI answer cites your actual product page rather than just your brand or homepage, the signal that matters most for AI-driven shopping.

AI Readiness (AEO) score — a 0–100 store-wide score showing how discoverable your store is to AI answer engines, with a per-signal breakdown of what to improve. Shown on the Structured Data page, the home dashboard, your weekly email and individual reports.

AI discoverability checks in Site Audit — new findings flag when robots.txt blocks AI crawlers (GPTBot, ClaudeBot, PerplexityBot and others), when structured-data or FAQ coverage is low, and when your published llms.txt is missing or being shadowed.

Agentic-commerce product readiness — a "Check products" audit scores how complete your product data (price, availability, image, GTIN, product type and more) is for AI shopping agents, surfaces the most common gaps, and lists the products to fix first. A one-click "Suggest type" can fill a missing product category with AI; it never overwrites or invents factual data like price or GTIN.

llms.txt AI discoverability panel — now that Shopify auto-serves a native /llms.txt, the panel checks what is actually served on your storefront, sets honest expectations about which AI engines use it, and offers an on-brand theme-template override so you, not Shopify's default, control the content.

Brand voice — define your tone, target audience, banned words and guidance once in Settings, and Seokai applies it to every AI-generated title, description, tag and social post so your copy comes out on-brand. Factual outputs like keywords and image alt text are intentionally left untouched.

The weekly email report now covers both SEO and AI visibility, adding an AI Visibility summary (how often your store was cited) and an AI Readiness breakdown alongside your SEO score.

Positioning across the app broadened from "SEO" to "SEO + AI visibility (AEO/GEO)" to reflect the new answer-engine features. Genuine on-page SEO surfaces, such as the SEO score and meta editor, keep their SEO wording.

More reliable AI generation — entity metadata now uses strict structured outputs, eliminating a class of failures where the model could return malformed or wrong-shaped responses.

All new screens are translated across the 8 supported locales, and several previously English-only areas (the weekly reports page, validation messages and the bulk image optimizer) now show fully translated for non-English merchants.

The AI Visibility query input no longer cleared itself while you were typing, and Settings "saved" confirmations for brand voice and multi-language SEO now show as green success messages instead of red.

Site audit no longer reports duplicate URL handles when one of the matching products is archived — only live products are counted toward those warnings now.

When two live products share both a title and a URL handle, the audit list now shows each product's Shopify ID inline so you can tell them apart at a glance.

The "Generate" wand now produces natural-length titles and descriptions instead of padding or truncating to a fixed SEO-snippet length, and the title and description fields accept Shopify's full platform limits so you can write longer copy.

Resolved cases where generating a title — especially right after generating a description — could silently fail or leave the field unchanged.

Shopify webhook retries now reliably re-process after transient failures, so SEO updates triggered by product or collection changes are no longer occasionally dropped.

Credit purchases are now fully idempotent — Shopify re-delivering the same billing event can no longer result in duplicate credits being applied to a store.

The initial-import status banner is no longer incorrectly marked as failed when an unrelated background job errors out.

Security and privacy hardening across webhook handling, image processing and request validation. No action required from merchants.

Site Audit page — severity-graded list of sitemap and SEO health issues with a manual "Run now" trigger.

Structured Data page — copyable Liquid snippet for product and collection templates, a one-click installation verifier, and a "Refresh next 25 products" action that walks the catalog.

Navigation reordered by usage frequency and condensed to shorter labels (SEO, Images, Audit, Plans). Updated translations applied across all 8 supported locales, including previously missing strings for non-English merchants.

Bulk loader item counts, empty list placeholder image, statistic chart tooltips and graph max-value calculations.

Automation page layout and bulk operation log pricing display.

Site audit engine — weekly automated check of your sitemap.xml and robots.txt for issues like blocked products or collections, missing sitemap directives, server errors and sudden URL drops.

SEO health audit — per-entity scan that flags thin or missing descriptions, empty titles, low-scoring pages, never-generated content, duplicate handles and stale low-score pages.

Internal linking suggestions (Scale and Enterprise plans) — weekly semantic analysis surfaces the most related products, collections, pages and articles, with AI-generated natural anchor text.

Structured data (JSON-LD) generation — schema for products (with Offer + AggregateRating), collections, breadcrumbs, blog posts, FAQ and organization, written to a Shopify metafield for richer Google results.

Per-task AI generation tuning — keywords stay precise and consistent while descriptions and articles gain more variety, addressing the "every product reads the same" feedback.

Search inside entity list tables for products, collections, pages and articles.

Mobile-responsive layouts across every page in the app.

Faster homepage statistics rendering, clearer skeleton loaders and a bulk update flow that now shows item counts up front.

Refreshed email template styling for weekly reports and transactional notifications.

Contextual "Learn more" links across the app pointing to the knowledge hub on the marketing site.

Removed Shopify branding from the in-app UI for a cleaner look.

Billing test/production environment configurations split, so review and live merchants stay isolated.

Resource item rendering on dashboard cards.

AI generation of meta titles, descriptions and keywords for products, collections, pages and articles.

AI-generated alt text for product images, applied per item or in bulk with full revert support.

Bulk update workflow for product meta fields with progress tracking and undo.

Image optimization (compression, resizing, JPEG/PNG/WebP/AVIF conversion) with original-image backups stored for restore.

LLMs.txt generator that aggregates store content so AI search platforms (ChatGPT, Gemini, Grok) can discover and recommend the store.

Multi-language SEO for stores using Shopify Markets — locale-aware editor and AI-assisted translation that preserves SEO intent.

SEO scoring engine with per-page recommendations and a store-level statistics dashboard.

Automation rules to auto-generate metadata and alt text for new products and collections, with per-feature opt-in.

Social Posts Assistant for Instagram, Facebook and X copy, generated from your product catalog.

Meta backup exports (CSV) and weekly SEO performance email reports.

Subscription plans plus one-time credit packs, billed through Shopify.

GDPR-compliant data handling, encrypted newsletter storage, signed Shopify webhook verification and rate-limited public endpoints.